Case Studies

Richards enhanced wayfinding and aesthetics for two new Geauga Public Library branches, designing tailored interior and exterior graphics for each location, focusing on user experience and brand identity.

Richards created and implemented Spectrum Orthopedics' extensive wayfinding project, involving exterior and interior signage with an emphasis on integrating the Spectrum brand. The project also included designing unique signage for patient rooms, operating rooms, rehab areas, and more.

Richards was tasked with rebranding and implementing a wayfinding system for St. John Medical Center, transitioning from Mercy Medical while maintaining its Catholic heritage under University Hospitals. The project involved redesigning signage and directories, incorporating the UH brand.

Richards was tasked with rebranding and wayfinding for Samaritan Medical Center, transitioning from its original brand to the UH brand. This covered a network including ambulatory centers, physician offices, and the main hospital.

Richards developed new wayfinding systems for Metro Health Medical Center, involving interior and exterior signage, parking decks, and building graphics across 49 locations. The project, integral to a rebranding initiative, revamped signage to align with Metro Health's new logo and style.

Richards led a wayfinding project at Avon's Seidman Cancer Center, a new two-floor facility. We designed and installed exterior and interior signage, focusing on easy navigation and flexible design, showcasing their innovative approach.

Richards rebranded Parma Medical Center, recently acquired by University Hospitals. The project involved assessing and redesigning all wayfinding and signage, interior and exterior, across the main hospital and affiliated centers.

Richards designed a wayfinding and signage system for the multifaceted Truth for Life facility, including fencing, administration, and recording/video studios for Parkside Church's pastor in Cleveland. The project was notable for its proximity to the church and distinctive design.

Richards undertook a signage and wayfinding project for Ahuja Medical Center's expansion and Drusinsky Sports Medicine Center establishment. This included designing and implementing interior and exterior signs, donor recognition displays, and an innovative wayfinding system for hospital navigation.